Package

Leverage real consumer insights to optimize the performance of your product.

Discover consumer attention patterns within a store, including the first product noticed on a shelf and the frequency of product selection relative to others on the shelf.

Predicting customer behavior is challenging, as purchasing decisions are often made quickly and unconsciously. Will your new packaging design improve sales? Consider these factors:

• Visibility: Will your package stand out from the competition?
• Attention: Are the key factors that influence purchasing behavior clearly visible?
• Emotion: Is the packaging design aligned with the brand and well-liked by consumers?